The Corrugated Packaging Initiative was set up under the FEFCO’s umbrella in January 2006 and is now led by the Market & Environment (M&E) Committee. The Main Target is to promote Corrugated Packaging towards customers and retailers at European level. Special members funding had been agreed in order to develop tools and instruments.
Beside direct tools like brochures, special press work etc. the Committee concentrates on coordinating communication and regulatory activities of FEFCO and its National Association members.
Members of the Market & Environment Committee are experts representing the following companies/ Associations:
- AFCO (Spain)
- DS Smith and CPI (UK)
- International Paper
- SCA Packaging
- Smurfit Kappa (Europe)
- Thimm
The Chairman of the M&E Committee is Roberto Villaquiran, CEO Corrugated Smurfit Kappa Group.